Directing commercial work since 2012.
Teaching teams from LinkedIn to President's Office at Istana.
Free resource
This is the exact intake framework I use before every shoot.
Run your own brief through it in under two minutes.
Want the full workbook version with Concept Check included? Get it here.

I've taught teams from LinkedIn to teens on the spectrum to men inside Singapore's Yellow Ribbon Project.
In 2020 I put my own training to the test and pivoted to TikTok.
Ten million views in two months, then a UGC campaign with Amazon Prime followed.
Director
I've directed commercial work for AIA, KFC, Grab, Singtel, Essilor-Crizal, and Nivea, plus national campaigns for MOE and the Health Promotion Board. If you're vetting talent for a shoot, start with the reel.
See the reel and past workEducator
I train teams at LinkedIn, Bosch, UOB and President's Office at Istana, plus students at Temasek Polytechnic, ITE, and Pathlight School. First timer or advanced creator, there's a program built for you.
See the programsCreator
Behind the scenes for different kind of shoots, the gear I actually use, and the AI tools that are worth your time.
Hi
Commercial work for AIA, KFC, Grab, Singtel, Essilor-Crizal, and Nivea, plus campaigns for the Ministry of Education and the Health Promotion Board. My short film Closer to Me won awards at the Asean International Film Festival and Japan's Festival Asia TV & Film on Journey. It was also a finalist at the Louis Vuitton Journey Awards. Awarded as the runner-up in Yahoo Singapore's 9 Entertainment category.
Teens on the spectrum at Pathlight School who needed a different kind of patience in the room. Work study diploma students at ITE building a portfolio from scratch. Men inside Singapore's Yellow Ribbon Project, learning video skills for whatever comes next. On the other end, the same training for teams at LinkedIn, Bosch, UOB, Standard Chartered and President's Office at Istana. If I can teach that full range, I can teach yours.
That's your brief. If you want to go deeper and pressure test the concept itself, that's what Concept Check is for. Or skip straight to us. Tell us about your video below, and we'll take it from there.
Tell us about your projectContact

Representation
Catharsis Pte Ltd
Ray Pang, Director
ray@catharsisfilm.asia
Latest
Recent wins, from the classroom to the set.

Gold Award. Best Live Action. Best Young Video Maker.That’s what my students from Pathlight School just walked away with at the @safrasg Appreciating NSmen Video Competition 2026.
June 24
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Media strategy advice for anyone who wants to open new doors.
March 27
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The next leap for filmmaking? The AI gray box. What do you think?
June 16
View post →© Ray Pang 2026. All rights reserved.